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Max Henrion

Max Henrion has 25 years of experience as a researcher, educator, software designer, consultant, and entrepreneur, specializing in the design and effective use of decision technologies. He is the Founder and CEO of Lumina Decision Systems. He has led teams to create decision-support tools in a wide variety of applications, including energy, environment, R&D management, healthcare, telecommunications, aerospace, security, and consumer choice.  He is the lead designer of Lumina’s flagship product line, Analytica -— the software about which PC Week said “Everything that’s wrong with the common spreadsheet is fixed in Analytica”.

What to do when your model results are ridiculous?

Max Henrion 12 Nov 2018 Analytics and OR, Case studies and applications, Energy and environment, Modeling methods, News

Experienced analysts and modelers know that “Oh shit!” moment all too well. You inspect the first results from your new model and they are obviously wrong. They are an order of magnitude off from what you expected. Or...

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Efficient estimation of the expected value of information (EVI) using Monte Carlo

Max Henrion 04 Oct 2018 Modeling methods

The expected value of information (EVI) lets you estimate the value of getting new information that reduces uncertainty. At first blush, it seems paradoxical that you can estimate the value of information about an uncertain quantity X before you...

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Analytica and Systems Dynamics: Interview with Cory Welch

Max Henrion 07 Jun 2018 Analytica 5.0, Analytics and OR, Modeling methods

Cory Welch gave a paper on using Analytica at the International System Dynamics Conference on why and how he uses Analytica for system dynamics (SD) models.  He has extensive experience with systems dynamics, starting from his graduate studies at...

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A Gift to 2018 Graduates

Max Henrion 20 Apr 2018 Analytica 5.0, News

Lumina Decision Systems would like to congratulate all graduates of the class of 2018! You've succeeded with an important accomplishment, and now we want help you succeed in the next phase of your professional life after graduation. If you are...

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How is Cambridge Analytica connected to Lumina’s Analytica?

Max Henrion 23 Mar 2018 Analytica 5.0, News

I've been getting this question a lot after the recent notoriety of Cambridge Analytica, Inc.  Steven Bannon says he helped found Cambridge Analytica in 2013. He said  "I gave it that amazing name,"  and added...

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Is Analytica what Microsoft says will be the future of programming?

Max Henrion 02 Mar 2017

Norm Judah, Chief Technology Officer of Microsoft Services, recently talked about the future of programming: “When someone thinks of business solutions they will be programming in models. They will still be coding but it wouldn't be the way...

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Apples to Oranges to Chinese Gooseberries: Pledges for the Paris climate talks

Max Henrion 01 Oct 2015 Energy and environment, News

October 1, 2015 was the UN's deadline to receive national pledges for the UN Climate Change Treaty to be negotiated in Paris this December. At the end of February, the UN received the first submission — Switzerland's proposal to reduce...

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